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  • Want To Know How We Curate Our Wedding Dress Collection Each Season

    Colby John' Bridal fashion show at National Bridal Market At New Ivory , every single dress on our racks is handpicked with one thing in mind: you . Our collection is curated to reflect the brides we meet every day—bold, romantic, stylish, authentic, and beautifully diverse. So how do we decide what gowns earn a spot in our store each season? Here’s a peek behind the curtain of our selection process and what makes our collection so intentionally different. 1. We Start with Our Brides We don’t follow trends blindly. We start by listening to our brides. What silhouettes are they loving? What details are they craving? What do they wish existed that they haven’t seen anywhere else? Your stories, your Pinterest boards, your try-on reactions—they all inform what we choose next. Because this isn’t just about what’s fashionable. It’s about what makes you  feel like the best version of yourself. 2. We Travel to Bridal Market with a Mission Each season, we attend National Bridal Market  (and occasionally travel to our designer's showrooms through the country and world. ) to preview new collections, and discover what’s next in bridal fashion and what is right for New Ivory. We look for: Fresh, exciting silhouettes  that bring something new Designers who celebrate craftsmanship and inclusivity Gowns that offer versatility —clean and minimal, floral and romantic, structured and architectural You’ll always find variety in our boutique—but never filler. 3. We Balance Fashion-Forward and Timeless We love a bold fashion moment, but we’ll never sacrifice wearability or longevity. If a gown feels too trendy to stand the test of time, we won’t bring it in. Our collection is filled with gowns that feel modern, elevated, and refined—but still timeless in photos 20 years from now. 4. We Prioritize Fit and Inclusivity At New Ivory, a full range of sizes is the standard. We carry styles in a range of sizes and silhouettes, and we focus on structure, support, and thoughtful design that honors every  body. We try on every dress ourselves (yes, really!) to make sure it fits and flatters like it should. And we’re constantly adjusting our buy to better serve our brides. 5. We Choose Designers That Align With Our Vision Our designers are more than just names—they’re partners who share our commitment to artistry, inclusivity, and pushing bridal forward. Some of the lines we proudly carry include: Colby John  – for sculptural, fashion-forward gowns QUITE BRIDAL – for soft romance and dreamy detail made to celebrate YOU Justin Alexander  – for elevated minimalism and clean lines Each designer brings something unique, but they all reflect the New Ivory spirit: modern, thoughtful, and bride-centered. 6. We Trust Our Gut—and Your Reaction Sometimes, the best part of curating is just knowing. That one gown that makes us pause, that our stylists can’t stop thinking about… or the one we know   brides are swooning over. If we can picture you lighting up in it, if we can see it becoming your moment —it’s in. 7. We Look at the Data—Not Just the Dresses As much as we trust our instincts, we also trust the numbers. Each season, we look closely at what’s actually resonating with our brides: Which gowns are being tried on the most What silhouettes are consistently being said "yes" to What fabrics, necklines, or designers are generating the most interest Which sample sizes are being pulled the most often This behind-the-scenes data helps guide our buying decisions and ensures that our collection stays relevant, intentional, and tailored to you . . Final Thoughts: Curated With Intention, Just for You At New Ivory, we don’t do overwhelming racks or one-size-fits-all experiences. We do intentional. We do personal. We do dresses that make you feel like you —powerful, romantic, radiant, and completely at home. Justin Alexander Collection Preview Ready to find the gown that was chosen with you in mind? Book Your Bridal Appointment and experience the difference. Until next week! Warmly, Kristen

  • SPOTLIGHT: The Neckline Taking The Bridal And Fashion Industry By Storm

    What Is a Cat-Eye Neckline? The cat-eye neckline (sometimes called a crescent or curved sweetheart) is a twist on the classic sweetheart silhouette. It curves upward at the outer edges, drawing attention to the shoulders and collarbone while still maintaining a soft, romantic shape across the bust. Think: the elegance of old-Hollywood glamour with a fashion-forward edge. GWINN by Justin Alexander Why Brides Love It: 1. It frames the shoulders and bust beautifully- Especially when paired with off-the-shoulder straps, the cat-eye neckline draws attention upward—highlighting your collarbone and shoulders in a soft, feminine way. 2. It adds structure without being harsh- This neckline is all about clean lines and graceful shaping. It’s structured but not stiff, giving a touch of drama without overpowering your overall look. 3. It’s unexpected—in the best way- It’s not your typical sweetheart or strapless. The cat-eye stands out while still feeling timeless, making it a favorite for brides who want to feel both classic and modern. Perfect Pairings: Fabrics:  Crepe, satin, or mikado emphasize the architectural quality of the neckline, while lace or tulle can soften it with romance. Silhouettes:  It shines on fitted gowns like sheaths or mermaids, but can also add shape to ballgowns. Details:  Off-the-shoulder straps, corset-style bodices, or minimal embellishments ESTELLE by Justin Alexander Is It Right for You? If you’re drawn to gowns that feel sleek, elevated, and a little bit different, this neckline might be perfect for you. It flatters a range of bust sizes and adds sophistication with just enough edge. Whether you’re going full minimalist or pairing it with bold lace, the cat-eye neckline brings modern bridal energy to any look. Final Thoughts Fashion forward without being trendy. Classic without being boring. The cat-eye neckline walks that perfect line. We have gorgeous cat-eye styles in store—some with slits, some with delicate off-the-shoulder details, and all designed to make you feel incredible .  Come see why this neckline is having a moment. Book Your Appointment Now XO, Kristen

  • When to Start Wedding Dress Shopping: A Month-by-Month Guide

    You’ve said yes to forever—now it’s time to find the dress . Are you not sure when exactly to start wedding dress shopping? If you're like most brides, this part can feel exciting and  overwhelming. We’ve created a month-by-month guide to help you plan with confidence and avoid any last-minute dress stress. One of our 4 Private Bridal Pods 12+ Months Out: Get Inspired Start gathering inspo! Scroll through Pinterest, browse Instagram, and save photos of styles, necklines, and details you’re drawn to. This is also the perfect time to research bridal boutiques and book your appointment. Pro tip:   Remember to keep an open mind when you do start to shop. Sometimes what you like on YOU is different than your inspo. Check New Ivory's Gown Selection 10–12 Months Out: Start Shopping This is the sweet spot. Most gowns take 5-7 months  to arrive once ordered (yes, really), and you’ll also need time for alterations. Plus a little extra in case of any delays. Starting early gives you more choices, less pressure, and space to truly enjoy the process. Brides shopping with us at New Ivory often say it’s easy and comfortable than they expected—We think that is how it should always be. Pro Tip: Popular stores and weekend slots book up quickly—schedule early to get your preferred date and time. 9 Months Out: The Latest YES to a Special Order dress Once you’ve found “the one,” don’t wait to order! Delays can happen, especially during peak wedding seasons. If you fall in love with your dress, trust your gut and place the order so your timeline stays on track. 2–3 Months Out: Begin Alterations When your gown arrives, it’s time to schedule your fittings. Most brides need 2–4 alteration appointments  to get that perfect fit. Whether it's adjusting the hem, tweaking the bodice, or adding sleeves or straps—this stage is key to making your gown feel like it was made just for you. 2–4 Weeks Out: Final Fitting & Try-On Now’s the time to bring your accessories, shoes, and undergarments to a final try-on. This is your full dress rehearsal moment—and your chance to make sure everything is picture-perfect. Bonus Tip: Shopping on a Tighter Timeline? If your wedding is sooner than expected, don’t panic. Ask us about off-the-rack options or rush delivery timelines. We’ve helped plenty of last-minute brides find the dress of their dreams—and we’ve got you. Final Thoughts Shopping early isn’t just about logistics—it’s about creating a joyful, stress-free experience where you can focus on feeling beautiful, supported, and celebrated. You only do this once, and we’re here to help make it unforgettable. Ready to book your appointment? We’d love to meet you. XO, Kristen

  • 5 Things to Not Do When Wedding Dress Shopping

    Wedding dress shopping is a big deal — and while it’s exciting and emotional, it can also get overwhelming. The pressure to find the one , make everyone happy, and stay on budget while also looking your absolute best? Yeah, it’s a lot. Let’s take a breath — and talk real talk. Here are five things we encourage our brides not  to do during their dress shopping journey. Trust us, avoiding these will make your experience so much better. 1. Don’t Bring the Whole Crew Yes, we know it’s tempting to invite your mom, your future MIL, your besties, and that cousin who swears she “just knows dresses.” But here’s the thing: too many opinions can drown out your own. We recommend keeping your guest list small and intentional — bring the people who know you best and want what you  want. (You can always FaceTime Aunt Linda.) 2. Don’t Shop Before You’re Ready If your wedding is still two years away or you haven’t nailed down your venue vibe, it might be too soon to start seriously shopping. Your style, season, or vision could shift — and falling in love with a dress before you're truly ready can complicate things. We recommend starting about 12 months out — it's the sweet spot for ordering, fittings, and breathing room. 3. Don’t Box Yourself In Have a Pinterest board? Amazing. But be open. So many brides fall in love with something completely different  than what they imagined. Maybe it’s the texture, the neckline, or a silhouette you didn’t think would flatter you (spoiler: it does). Trust your stylist — and trust the process. 4. Don’t Focus on the Number Size is just a number. Bridal sizing is weird. Try not to get hung up on the tag. Our job is to fit you  — your body, your style, your comfort — not some outdated standard. At New Ivory, we celebrate every body, and we’ll guide you into a gown that fits like a dream and makes you feel like you . 5. Don’t Ignore the Feeling You might not cry. Your mom might not gasp. And that’s okay. What matters is how you feel  in the dress. Do you feel like a bride? Do you feel confident, calm, seen? That’s your dress. The bottom line? This should be joyful. This should feel comfortable and easy. Don’t overthink it — and don’t let the noise steal your moment. Your dream dress is out there, and we can’t wait to help you find it. Book your appointment now — and let’s make some magic. Have A Great Week Bridal Land! XX, Kristen

  • New Ivory Bride Spotlight

    From the moment she stepped into New Ivory, I had a feeling she was going to find her dress with us. Our stunning bride Brittney looked radiant in Carlee by Justin Alexander. In fact, She came in with a strong sense that it was her dress before even trying it on. She ended up being correct, and knew just what she wanted. From the beautiful sweetheart neckline, beautiful lace applique, to the sassy slit I knew you were going to turn heads. Every detail of the dress felt uniquely made for her. And don’t even get us started on the photos—pure magic. The love, the joy, the way she glowed… we're in love. Congratulations , Brittney—you were an absolute vision, and we’re so honored to have been part of your story. 🤍 We Love When Brides Share Their Wedding Photos  🤍 There’s something so special about seeing our brides on their big day—radiant, confident, and completely themselves. When you send us your wedding photos, it’s like getting a front-row seat to the magic we only got a glimpse of in the fitting room. We don’t just see a beautiful gown—we see you , fully in your moment. The laughter, the tears, the tiny details that made the day yours. It’s a reminder of why we do what we do, and it means the world every single time. So to all our New Ivory brides who’ve shared their photos—thank you for letting us celebrate you all over again. You’re the heart of everything we do. 🥂 XO, Kristen

  • Meet the Owner: The Heart Behind New Ivory Bridal

    Hi, I’m Kristen— Lover of bridal, Owner/Founder of New Ivory Bridal. I started New Ivory with a vision: to create a space where every bride feels seen, celebrated, and completely herself. A place where trying on wedding dresses isn’t intimidating or overwhelming—but empowering, joyful, and relaxed. Truthfully for me, bridal isn’t just about the gown—it’s about the experience. Why I Opened New Ivory My journey started from a personal experience that left me feeling like bridal could be done so much better. As a bride-to-be, 8 years ago, I was in the market for my own wedding dress. I really hoping to be able to wear a fitted dress for my wedding. I started to realize that I was not going to find one I was able to try on. -- Even after trying 5 difference stores. Almost immediately after I said "yes" I couldn't help but wonder how things to could be done better especially when serving the more mid to plus size bridal community. Before I knew it, I was filled with passion for creating an experience , and space for women to feel their absolute best. I started to build the foundation of New Ivory Bridal with a goal of offering a warm, luxurious, and inclusive space where our brides feel seen, celebrated, and supported throughout her bridal journey. New Ivory will always be committed to cater to every body. Every BODY is celebrated , with a full range of sizes. Every appointment feels personal , relaxed, and thoughtfully guided. New Ivory is a store rooted in warmth, style, and real connection. It has been a dream to watch so many brides find their “yes” moment here. What Matters Most My favorite part of this job? The moment a bride steps in front of the mirror and sees herself—not as someone trying on a dress, but as the bride . That glow, that confidence, that joy... there’s nothing like it. I’m proud to lead a team of stylists who care just as deeply as I do. We’re not here to pressure you into a decision. We’re here to help you find a dress that makes you feel like you —, and ready for one of radiant and unbelievably confident on the biggest days of your life. Let’s Make Bridal Better—Together Whether you’re newly engaged or deep in your planning, I’d be honored to welcome you into New Ivory. This is a place where your story matters, where beauty is never one-size-fits-all, and where we truly can’t wait to meet you. Book your appointment. Bring your people. Come as you are. We’ll be here, ready to celebrate with you. ✨ Get to know Kristen ✨ Q: Go-to coffee order? Grande Iced Chai with oat milk, and a shot of espresso Q: Favorite part of a bridal appointment? When the bride stand in front of the mirror and she realized that she's not just in a dress, but HER dress. You can just tell how beautiful they feel. It give me the goosebumps Q: Favorite bridal trend right now? I am loving chorded lace gowns OR a really clean, classic with a modern flair. Q: What’s something brides forget but shouldn’t? That it’s their  day. You don’t need 10 opinions to find your dress—just your own voice and a few people who truly have your best interests at heart. Q: One thing you want every bride to know? You’re not “too much” or “not enough.” You’re exactly right—just as you are. And your dress should feel like a celebration of you . Let me know if you want to swap in different Q&A questions or if you’d like this formatted as a social post, too! Q: What's your favorite Hobby? I love to paint- I enjoy using watercolor and find inspiration from the natural world. Q: What is your favorite non-work related activity? I love to travel and explore new places with my husband With love, Kristen Founder of New Ivory Bridal

  • How to Prepare for Your Bridal Appointment: 7 Must-Know Tips

    Shopping for your wedding dress is one of the most exciting parts of planning your big day—but if it’s your first time, you might be wondering: How do I prepare for my bridal appointment?  We’ve got you covered with everything you need to know before you step into the fitting room. Here are 7 expert-approved tips to help you feel confident, prepared, and ready to say yes to the dress. 1. Start with Research Before your appointment, spend a little time looking at different styles, fabrics, and silhouettes. Save photos on Instagram or Pinterest of your wedding dress inspiration,  so your stylist can understand your vision. 2. Book Early (Especially for Popular Seasons) Wondering when to start shopping for your wedding dress? Bridal gown timelines can take 4-7 months from order to arrival—plus alterations. If you're getting married in peak season (summer or fall), we recommend booking your bridal appointment 9–12 months in advance. 3. Bringing the Right People- Who to bring to bridal appointment? We know how exciting it is to share the moment—but too many opinions can get overwhelming for the bride. We Recommend bringing up to 3 guest with occasional circumstances when a bride may need a few extra guests. Choose the people who know your style, support your decisions, and make you feel your best. We love a crew that has their bride's best interests at heart. 4. Wear the Right Undergarments - What to wear to try on dresses? This a little bit of a grey area, I always default to whatever the bride feel the most comfortable in. A strapless bra or no bra at all, nude underwear, and shapewear (only if you w ant to.) are perfect for trying on dresses. No neon undies while trying on, You can see it through the dresses. 5. Keep an Open Mind This is a big one.  While shopping for your wedding dress, be open and try on all difference styles.  You can look at inspiration but you just never know until the dress is on your body. Some brides come with a specific visions or photo's they saved.  While i t ’s great to come in with a vision, it's more important to keep an open mind. You never know, You might be surprised by what makes you feel most beautiful—and that’s what matters. 6. Know Your Wedding Dress Budget Plan Before your appointment, make sure you have a clear idea of what you’re comfortable spending (including room for alterations). This helps your stylist pull options that work beautifully within your range. 7. Come Ready to Say Yes!   How to know you found your wedding dress? When you find the one, you’ll know . Trust your gut.  Your stylist is here to help you find your  dress—one that feels like you, fits your vision, and makes you feel the most confident while you're in it. Bonus Tip: Book at New Ivory Bridal 💫 At New Ivory Bridal, we created a warm, modern, and inclusive space where every bride feels celebrated. From curated gowns to personalized styling, we’re here to make your “yes” moment unforgettable One of four private suites at New Ivory READY TO FIND YOUR DRESS?

  • Finding THE Dress & What Makes Dress Shopping at New Ivory Bridal So Special

    Marni by Quite Bridal There’s something magical about stepping into a bridal store for the first time. The anticipation. The sparkle. The moment you realize—it’s really happening. At New Ivory Bridal we don’t just help brides find a dress. We help them step into the most confident, radiant version of themselves. Here’s what makes shopping with us a moment worth remembering: 1. It’s All About You Every bride is unique, and your bridal appointment should reflect that. From the moment you walk through our doors, our expert stylists focus on you—your style, your story, your vision. We’re here to listen, guide, and cheer you on every step of the way. 2. Inclusive Sizing, Always We believe beauty comes in every shape and size. That’s why our gowns are available in a wide, diverse range of sizes, with samples ready to try on so you can see  and feel  what works best for your body. Every bride deserves to feel seen, celebrated, and stunning. 3. Curated Collections for the Modern Bride From clean and minimal to romantic and dramatic, our dress collections are carefully chosen with today’s bride in mind. We carry exclusive designers, private labels, and fashion-forward pieces that you won’t find just anywhere. If you want something different —we’ve got you. 4. A Vibe You’ll Actually Enjoy Gone are the days of overwhelming racks and high-pressure sales. Our appointments are warm, fun, and deeply personal. We’ve created a space where you can feel at ease, get honest guidance, and genuinely enjoy the process. Bring your crew, sip a little bubbly, and let the magic unfold. 5. Real Brides, Real Moments We love celebrating our brides even after they say “yes.” Whether it’s sharing your dreamy photos on our social media or seeing you light up at your final fitting, we feel lucky to be a small part of your big day. You’re not just a customer here—you’re family. Ready to find your  dress? Book your appointment today. Ruby by Quite Bridal Come discover why so many brides say walking into New Ivory Bridal was the best decision they made (after saying yes, of course 💍).

  • Unlock the Perfect Timing for Your Dream Dress

    As you embark on your journey to the altar, one of the most magical milestones is selecting the gown in which you'll say "I do." Discovering your dream dress is a pivotal chapter in your love story, with every stitch and seam contributing to the narrative of your big day. But amidst the excitement, you might wonder about the perfect timing for this significant purchase. Let's lift the veil on the timeline you didn't know you needed, ensuring a seamless and stress-free path to the perfect dress. 12-18 Months Out: Dream and Discover Imagine yourself stepping into a gown that feels like a part of you and embraces every gorgeous curve. This vision starts with inspiration. Begin your bridal journey by compiling a vision board or Pinterest board brimming with gowns that spark your imagination. Think about your venue's ambiance, the season, and the overall aesthetic and vibe you're going for. Venture into the world of silhouettes, fabrics, and textures with your heart leading the way. When you embark on this journey over a year ahead of your wedding, you're graced with the luxury of a diverse selection, the serenity of unrushed decisions, and the ease of deliberate, thoughtful alterations. 12 Months Out: The Ideal Window As you step into the 12 month window before your wedding day, it's the perfect time to turn those dreams into reality. During this timeframe, you have the luxury of exploring a wide range of options, especially if you're wanting to customize your gown. With 4 to 6 months (sometimes more for custom orders) needed for crafting and delivery, making your selection now ensures you have plenty of time for personalized alterations and those special touches that make your gown truly yours. Less Than 9 Months Out: Time-Sensitive Selection With less than 9 months until your big day, it's time to get excited! Your perfect gown awaits, and our team is here to help you discover it with joy and ease. Planning a wedding on a tighter timeline requires flexibility, and we're experts at adapting to your needs. Now, we may be able to rush order a gown, but it truly depends on the designer and the dress. Now not all our dresses are available off the rack, but many are, and we'll do everything possible to accommodate your timeline. So take a deep breath and trust that your dream dress is right around the corner, ready to make your wedding day unforgettable! 3-5 Months Out: The Fitting Finale Once your chosen gown finds its place in your wardrobe, the next step is all about making it truly yours. This is where alterations come in and work their magic. It's not just about getting the fit right; it's about ensuring that your dress feels like an extension of you. This crucial period allows for the nuanced tweaks—nipping, tucking, and embellishing—that transform a dress, into your dress. It's a time for personalized details, those intimate touches that whisper your name. We personally do not have an in house seamstess but we have some amazing recommendations! I DO Your journey from dream to dress is a once-in-a-lifetime adventure, and at New Ivory Bridal, we're honored to walk alongside you. With a timeline crafted for perfection, we invite you to book your appointment and begin a voyage that culminates in a dress that's as unique as your love story. Let's create memories together! Step into the story of a lifetime—step into your dream dress at New Ivory Bridal. Your journey to "I do" starts here.

  • Bridal Jitters: Addressing your fears about finding your dream dress.

    As you prepare to embark on your bridal journey, it's natural to wonder if New Ivory Bridal lives up to its promises. After all, finding the perfect dress is one of the most significant milestones on your wedding planning checklist, and you want to ensure that you're in capable hands. In this blog post, we're here to adress all your fears and pull back the curtain to give you an insider's look at what sets New Ivory Bridal apart and why we're the ultimate destination for mid to plus-size brides. "What if I don't find 'the one'?" It's natural to worry that you won't instantly fall in love with a dress or that you'll never experience that magical "this is it" moment. However, finding your dream dress is a journey, not a destination. Our boutique is filled with an extensive selection of gowns, each waiting to be discovered by the right bride. Our expert stylists are here to listen to your preferences, offer personalized recommendations, and guide you toward the dress that makes you feel like the most beautiful version of yourself. "I'm not sure what style will suit me." With so many different styles, silhouettes, and embellishments to choose from, it's easy to feel overwhelmed and unsure of where to start. Rest assured, our team is well-versed in the art of bridal fashion and is here to help you navigate the options. During your appointment, we'll take the time to understand your vision and personal style preferences, allowing us to curate a selection of gowns that are perfectly tailored to you. Trying on a variety of styles is all part of the process, and you may be surprised by what looks and feels amazing once you're wearing it. "What if I feel self-conscious or judged?" Bridal shopping can be an intimate and vulnerable experience, and it's natural to worry about feeling self-conscious or judged by others. At New Ivory Bridal, our boutique is designed to be a safe and welcoming space where you can feel completely at ease. Our team is dedicated to creating a supportive and empowering environment where you can explore your options without fear of judgment. We celebrate diversity and embrace every bride's unique beauty, ensuring that you feel confident and cherished throughout your appointment. And as far as on your wedding day, the only thing your guests will be saying is how beautiful you look! "I'm afraid of making the wrong decision." Choosing your wedding dress is a significant decision, and it's understandable to feel pressure to get it right. However, it's essential to remember that there's no such thing as a "wrong" decision when it comes to finding a dress that makes you feel beautiful and confident. Trust your instincts, listen to your heart, and focus on how you feel when you're wearing the gown. If it fills you with joy and makes you light up with excitement, then it's the perfect choice for you. "Is New Ivory Bridal everything they say they are?" We understand that choosing a bridal boutique is a decision that shouldn't be taken lightly. You want to feel confident that you're entrusting your dress journey to a team that truly understands your needs and values. At New Ivory Bridal, we're more than just a bridal boutique—we're a community, a support system, and a haven for brides of all shapes and sizes. Our mission is simple: to provide an inclusive and empowering bridal experience that celebrates every bride's unique beauty. What Sets Us Apart: 1. Size-Inclusive Selection: We're proud to offer a diverse range of wedding gowns in sizes 14-36, with select styles available up to size 40. Our curated collection ensures that every bride can find a dress that makes her feel confident, beautiful, and utterly herself. 2. Personalized Service: From the moment you step through our doors, you'll be greeted by our team of expert stylists who are dedicated to making your bridal dreams a reality. We take the time to listen to your vision, understand your preferences, and tailor our recommendations to your individual style and personality. 3. Supportive Environment: Bridal shopping can be an emotional and vulnerable experience, which is why we've created a warm and welcoming environment where you can feel completely at ease. Whether you're celebrating a "yes" moment or experiencing a moment of uncertainty, our team is here to support you every step of the way. 4. Commitment to Excellence: At New Ivory Bridal, excellence is our standard. From the quality of our gowns to the level of service we provide, we strive to exceed your expectations at every turn. We're committed to ensuring that your bridal experience is nothing short of exceptional from start to finish. At New Ivory Bridal, we understand the importance of finding a bridal boutique that aligns with your values and exceeds your expectations. We invite you to experience the magic of New Ivory for yourself and discover why we're more than just a bridal boutique—we're a destination where dreams come true. Schedule your appointment today and let us show you why you've come to the right place.

  • Reflecting on our first year in business!

    As we reflect on one-year since opening the doors of New Ivory, I find myself deep in reflection of the journey we’ve been on since the beginning. It feels like just yesterday that our very first bride, Anna and her crew walked through our doors. On April 29th, 2023, The love, joy, and support for Anna filled the room and set the tone for the entire appointment. Their infectious energy quickly solidified my love for the bridal industry and all the reasons that led to opening New Ivory. The Gratitude I have for every bride who has put their trust in New Ivory to be part of their bridal journey runs deep in me. From the shared laughter, emotional tears, the “yes” moments, and all of the quiet reflection in between. Every moment has been special, and has made our first year in business nothing short of incredible. As we round the corner to the milestone, I extend my heartfelt thanks to every one of our Brides, friends, family and the community for everyone's unwavering support and love. It is truly an honor to be trusted in these moments with our brides. New Ivory remains committed to providing unmatched customer service and personal attention in order to create amazing memories for our brides and their loved ones. Here’s to celebrating the last year, savoring the present and charging forward into year two of New Ivory Bridal. Cheers! XO Kristen, New Ivory Bridal

BY APPOINTMENT ONLY

Wednesday | 11 - 7

Thursday | 11 - 7

Friday | 11 - 7

Saturday | 10 - 4

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716.714.5124

215 Main St. 

East Aurora, NY 14052

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